Know the Difference Between a Name and a Trademark
Business owners should be aware of the difference between choosing a name for a new company and registering a trademark for your business and/or product.
The process of choosing a name for a company is necessary when creating a corporation or LLC (limited liability company). Once you have chosen a name, you should check your state’s Secretary of State website since many have searchable databases you can use to determine if the name is already in use. If the name is clear, the new company can reserve and use the name.
This name should be used on (1) the official documents creating the corporation; (2) filing regular tax returns on the local, state and federal levels; (3) any...